5 Keys to PR
About This Course
This is the great intro class to understand all things PR. The pillars and keys to the main components of public relations and communications are featured.
1 Lesson / Lifetime Access
The importance of public relations is shared. We will also discuss the hierarchy of marketing engagement with the public.
We will discuss what the media is seeking when they are looking for subject matter experts and when they are seeking to share the story of a person or an organization.
We will discuss the assets needed to successfully approach the media as well as key ways to find particular media personnel.
Communication and relationship building is a must in public relations.